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How to "Bling" Product Photographs

Details
Category: Software
Written by Michael Todd
blingitbox-tn.jpgIn a snap, anyone can remove a background from a photograph and pop the foreground object onto a new background, and even add shadows and hazing effects.  With Bling! It, creating professional looking product photos for an online store or an eBay listing no longer requires knowledge of advanced photo editing software.

Bling! It, available for both the PC and the Mac, is designed for novice computer users and novice photographers, and can be used by virtually anyone to quickly create professional product photography for the web.  The process is fairly simple:

  1. blingit-guitar.jpgTake a picture of the product with a digital camera, preferably with a neutral non-intricate background that is not the same color as the object.
  2. Load the photo into Bling It, and the program will automatically divide the image into a few dozen puzzle pieces based on color and intensity.  The product will be in different puzzle pieces than the background.
  3. Swoop the cursor over the puzzle pieces that you want removed.  If the background is intricate and the puzzle pieces are small, you can swoop with a large brush to remove a lot of background content quickly.
  4. Choose a background size and image (or color).  The package includes dozens of professional background images.
  5. Adjust the size and angle of the foreground image, and add a drop shadow if desired.
  6. Save as a JPG file.

The entire process of creating Bling'd images takes just a couple of minutes in most cases.  In some cases, if the product image and the background image are similar colors and intensity, it could take a bit longer to manually draw dividing lines between the foreground and background.

What amazes us most about Bling! It is the way that it intelligently blends the edges of the product with the new background.  With other photo editing tools such as PhotoShop, blending one image into another is a painstaking process often requiring a great deal of touch-up.  With most photo editing tools, if the original photograph was taken on a blue background and the target background is red, the artist needs to manually insure that no blue edges are transferred, but BlingIt does not have this problem.

blingit-fm3box-100w.jpgFOR ADVANCED USERS: Bling! It was designed for low-resolution web photography, and while it is perfect for most online product photography, the tool is much more difficult to operate when the image has "holes."  For instance, if you want to remove the background behind a tree, you might need to click on hundreds of holes in the tree, and since BlingIt has trouble differentiating between a brown tree trunk and a brown hill behind the leaves, you will be required to click on each hole.  Although Bling! It offers a tutorial on doing this kind of work, we suggest that you explore Fluid Mask from Vertus software for more intricate work.

Bling! It retails for $49.95.  For more information, visit www.blingit.us.

 

Who are the Gadget Gurus?

peopleatsign.jpg Gadget Gurus technology reviews are heard and read by millions of people across the United States, including more than a dozen print publications, dozens of tier-one radio stations, on third-party websites, and more than ever, online at our own website.

NEWS: This year, you will see a number of exciting announcements from Gadget Gurus, including podcasts, our syndicated "Gadgets-in-a-Minute" broadcasts, and our ever-expanding "Best Of" lists.   Also, you will be seeing our portfolio of magazine "gadget pages" growing into a number of vertical markets.

TECH2 LAKE HOUSE

th-channel7-370.jpgUPDATE - The exterior of the Technology Lake House is complete and we are now working on interior finishing and electronics.  Last year, San Francisco's Channel 7 ABC News ran a special video report on the construction progress of the Technology Lake House, and we expect them back for a follow-up soon.  Click HERE for a DLINK Live Video Feed with pan and zoom features (userid=user, no password, daylight hours only). 

Ron Rosberg's current project home, the Technology Lake House, is currently under construction on the shores of Clearlake in Northern California.  Even though the house is a wireless demo house, we have installed more than seven miles of wires in the walls for dozens of flat panel TVs, speakers, control panels, and sophisticated lighting. So far, more than a dozen technology and fixture manufacturers have agreed to sponsor this project, which has been simmering in Ron's head since he attended the first CES show in New York in 1967.  The 7,500 square foot project (plus three existing rustic cabin guest houses) is being built on a five-acre Honeymoon Cove resort with 500 feet of beach directly across from Konocti Harbor Resort.  This summer retreat will host  technology gatherings annually, inviting Western states home builders, contractors, and technology consultants for a live open house showcasing the latest in home technologies.  There is room to park plenty of boats, so plan on coming up for some lake fun after the project is complete.  For more info, send email to ronald@usa.net, or call 707-995-2683.  To see the latest photos, visit Ron's Flickr gallery.

We are currently looking for products to evaluate in these areas:

  • Home automation: lighting, security, and entertainment
  • A/V technology for the 500 SF home theater media demo room

Hot News on Cool New Features: The ENTIRE front of the home is made of 21 sliding NanaWall glass panels that fold into the walls, opening the entire home up to the lake during demo days.